DC Comics, one of the world’s most well-known comic publishers, is moving forward with the debut of a new NFT collection dedicated to Batman in collaboration with Palm NFT Studio.
The two parties’ partnership represents the two parent forces: entertainment behemoth Warner Bros. and ConsenSys founder Joseph Lubin. ConsenSys is also the developer of the popular wallet software Metamask.
Following the announcement, from Tuesday April 26, the NFT drop is officially open for pre-sale.
The collection, dubbed NFT Bat Cowl, has a total of 200,000 Palm-minted NFT, with each NFT worth at $300. The new NFT collection is available through the project’s official website.
DC expects that the launch will generate around $60 million in revenue.
Major Moves From DC in the NFT Space
On social media, Palm NFT Studio teased a couple of NFTs from the collection. Each Bat Cowl NFT is a weapon, a shield; a piece of sophisticated innovation designed by Batman to take on criminals from the past, present, and future.
Each one is a one-of-a-kind version of the Batman mask, a 3D work of art with a variety of upgrades, colors, settings, effects, and styles. The website of DC Comics has revealed plans to incorporate the Bat Cowl collection into future publications.
According to DC, participants in the primary sale window will acquire a primary mint bonus – an NFT depicting one of Gotham City’s ten districts.
The team also claimed that pre-sale purchasers would have access to future experiences and narratives based on the chosen city area. Buyers of Bat Cowl NFTs will also be able to vote on the storyline, characters, and art of a future Batman comic.
“The end result [will be] a DC Comic that was collaboratively developed with fan input. In the early part of the comic creation process, Bat Cowl holders will be presented with options for elements like the overall plot, title, key characters and costume designs,” explained Josh Hackbarth, Head of NFT Commercial Development for Warner Bros.
The NFTs will be unboxed in May, and collectors will be able to learn about the characteristics, uniqueness, and storyline of their one-of-a-kind collectible.
Furthermore, the Bat Cowl masks are linked to SnapChat, allowing owners to use it as a filter and show it to their followers.
“Most importantly, we want to make sure our fans can always bring their fandom with them wherever they go, and we believe NFTs represent one of those exciting new areas,” Hackbarth added.
More Options For NFT Collectors
DC Comics also plans to provide additional benefits to consumers.
Owners of the NFT Bat Cowl will get unique access to DC fan events as well as a dedicated fan forum. They can also buy limited edition collectibles and get first dibs on any future DC NFT items.
Every 52 days, additional prospective utilities will be announced unexpectedly to owners. 52 days corresponds to 52 DC series after the Flashpoint spinoff series in September 2011.
According to the publisher, the NFT drop event will be evenly memorable. The collector will be required to search in the dark like a bat, according to the project’s official website.
Fans who have already owned NFTs at the DC FanDome will be prioritized when participating in this event. Owners can sell their NFT Bat Cowl on the DC NFT Universe marketplace, which is set to launch in May 2022.
NFTs, along with other Bitcoin-based cryptocurrencies, have circulated since 2012, but they really gained traction in 2017 with the release of CryptoPunk by gaming studio Larva Labs.
In the same year, Dapper Labs developed CryptoKitties, a game in which users could collect, breed, and sell virtual cats. Over 10,000 NFTs of different avatars were developed, and some of them were sold at $1 million.
Although NFTs are causing a global craze, many experts are concerned that, aside from individuals who invest in NFT to make a profit or to avoid missing out on the new trend (FOMO), a number of NFT deals may be a front for illegal activities, such as money laundering.